I don’t care if the cost is in shoelaces or the shoes.

A pair of shoes is $100. I don’t know how that breaks down. I’m not sure how much it takes to make the rubber for the sole, the stitches for the sides, or the material for the tongue. What I do know is that I am willing to pay $100 for the belief that the shoes will get me to my goal. I am not concerned with the cost of what it takes for a manufacturer to produce my shoes as much as I am the value that is added to my life when I accomplish the goal I hope to achieve in my shoes.

For all I know, The shoes cost $5 and the shoelaces cost $95. It makes me no difference because I am not paying for the shoe- I am paying for the result….

…or better yet, I am paying for the belief that the shoes will bring results.

Of all the equipment you need to accomplish the goal, I think a strong belief system is most important.

Believe.

Peace, Love, and all things Beef related,

Beefcake